I have just seen on another forum that somebody is interested in starting a radio station aimed mainly at truck drivers. I believe they have something similar in holland.
Your thoughts ■■
Yee-har!
Mah cat got sick and mah puppy dog died,
Me and Mom broke down and cried,
No-one knows the way ah feels,
But ah just get on with mah eighteen wheels.
Do you like a bit of countreeee Harry ?
Sorry to hear about yer ma !
Wouldn’t work.
To make enough revenue from advertisers a national radio station would need a reach of at least a million. You’d be lucky to scrape few tens of thousand if it were aimed towards lorry drivers. Not only that, what frequency would it be on? There isn’t a nationaly available FM frequency, no one’s going to bother with the hastle of retuning every 50 miles or so multiple frequencies per region are out. That leaves AM frequencies which quite frankly are pretty low quality in this day and age, they’re OK for speech, but music quality is poor, plus you’ll be listening to it with a bit of turbo whine in the background, not to mention bleedover from foreign AM stations at night. Digital radio isn’t that popular on in car sets at the moment, so if it were to broadcast on a digital channel it would have an even lower audience and hence even less advertiser interest (and hence no funding)
Derf:
Wouldn’t work.
To make enough revenue from advertisers a national radio station would need a reach of at least a million. You’d be lucky to scrape a few tens of thousand if it were aimed towards lorry drivers. Not only that, what frequency would it be on? There isn’t a nationaly available FM frequency, no one’s going to bother with the hastle of retuning every 50 miles or so multiple frequencies per region are out. That leaves AM frequencies which quite frankly are pretty low quality in this day and age, they’re OK for speech, but music quality is poor, plus you’ll be listening to it with a bit of turbo whine in the background, not to mention bleedover from foreign AM stations at night. Digital radio isn’t that popular on in car sets at the moment, so if it were to broadcast on a digital channel it would have an even lower audience and hence even less advertiser interest (and hence no funding)
Is it by truck drivers for truck drivers?
Sounds awful 
plus it would end up with every other show sponsored by Stobarts or other self-praising logistics firm. you’d end up with seeing discarded stereo’s every couple of hundred yards on the hard shoulder!
I listen to am the majority of the time.
Not sure what channel they intend to broadcast from. I think the idea is to piggyback another radio station with a daily programme and build from there.
How many trucks are there in Britain ? Personally I have no idea, I would imagine its quite a large target audience. Not sure who would want to advertise though. Cream for piles maybe. Guess they’d have to have a polish hr too 
turnip:
Not sure who would want to advertise though. Cream for piles maybe. Guess they’d have to have a polish hr too
Adverts for magnets. The “Limeyphil hour” with a discussion about the best place to hide cannabis as you come through Dover.
I think there’s enough choice already.
As others have said, you’d struggle to get a frequency range that’d auto-tune across the country, so you’d have to pick a location (most likely the midlands for the hub traffic) and hope people tune in when in range.
BUT, just because we all are in the same industry, we’re not all the same, we don’t do the same job, we don’t date the same women, we don’t have the same interests and we won’t like the same music.
I like quite a variety of music, and can listen to pretty much anything, but that doesn’t mean I’d choose to, I’m just too lazy to press anything other than Radio 2.
Even then I complain about it, can’t stand fatty feltz in a morning, can’t stand steve (I love my own voice) wright, pause for thought… really?? If I wanted to follow a religion, surely that should be my choice?, not a fan of the crappy shows at 7pm which are different most nights. But after that it’s ok, and in the middle is ok, Chris Evans is good - although sometimes contraversial and sometimes speaks before engaging brain, Ken Bruce is good - as is Zoe Ball when she covers for him, Jeremy Vine can be good although a lot of the subjects are crap.
Harry Monk:
turnip:
Not sure who would want to advertise though. Cream for piles maybe. Guess they’d have to have a polish hr tooAdverts for magnets. The “Limeyphil hour” with a discussion about the best place to hide cannabis as you come through Dover.
Followed by Toby’s tales of the unexpected ! And we could have how to do things with ask vern as he knows everything.
turnip:
Harry Monk:
turnip:
Not sure who would want to advertise though. Cream for piles maybe. Guess they’d have to have a polish hr tooAdverts for magnets. The “Limeyphil hour” with a discussion about the best place to hide cannabis as you come through Dover.
Followed by Toby’s tales of the unexpected ! And we could have how to do things with ask vern as he knows everything.
Today in parliment by Carryfast.
waynedl:
I think there’s enough choice already.As others have said, you’d struggle to get a frequency range that’d auto-tune across the country, so you’d have to pick a location (most likely the midlands for the hub traffic) and hope people tune in when in range.
BUT, just because we all are in the same industry, we’re not all the same, we don’t do the same job, we don’t date the same women, we don’t have the same interests and we won’t like the same music.
I like quite a variety of music, and can listen to pretty much anything, but that doesn’t mean I’d choose to, I’m just too lazy to press anything other than Radio 2.
Even then I complain about it, can’t stand fatty feltz in a morning, can’t stand steve (I love my own voice) wright, pause for thought… really?? If I wanted to follow a religion, surely that should be my choice?, not a fan of the crappy shows at 7pm which are different most nights. But after that it’s ok, and in the middle is ok, Chris Evans is good - although sometimes contraversial and sometimes speaks before engaging brain, Ken Bruce is good - as is Zoe Ball when she covers for him, Jeremy Vine can be good although a lot of the subjects are crap.
And fatty V is sitting in for vine next week, that will be a load of crap
turnip:
I have just seen on another forum that somebody is interested in starting a radio station aimed mainly at truck drivers. I believe they have something similar in holland.
Your thoughts ■■
They have a couple here on Sirrus satellite radio but they are boring crap.
Derf:
Wouldn’t work.
To make enough revenue from advertisers a national radio station would need a reach of at least a million. You’d be lucky to scrape few tens of thousand if it were aimed towards lorry drivers. Not only that, what frequency would it be on? There isn’t a nationaly available FM frequency, no one’s going to bother with the hastle of retuning every 50 miles or so multiple frequencies per region are out. That leaves AM frequencies which quite frankly are pretty low quality in this day and age, they’re OK for speech, but music quality is poor, plus you’ll be listening to it with a bit of turbo whine in the background, not to mention bleedover from foreign AM stations at night. Digital radio isn’t that popular on in car sets at the moment, so if it were to broadcast on a digital channel it would have an even lower audience and hence even less advertiser interest (and hence no funding)
← Slaps derf around the napper for being too sensible and clever.
24/7 non-stop moaning…niccccccccccccceeeee 
OUCH!
truckerjon:
turnip:
Harry Monk:
turnip:
Not sure who would want to advertise though. Cream for piles maybe. Guess they’d have to have a polish hr tooAdverts for magnets. The “Limeyphil hour” with a discussion about the best place to hide cannabis as you come through Dover.
Followed by Toby’s tales of the unexpected ! And we could have how to do things with ask vern as he knows everything.
Today in parliment by Carryfast.
Hahaha quality
There was a Gipsy radio programme called Rokker (Rommany for talk) Radio on BBC Essex.
I listend to it once, it was quite interesting: about Gipsy life in the 1950s, and living in horse-drawn caravans doing seasonal work on farms and living off the land. All a bit different to the BFGW on Channel 4.
So you could do a programme for and about truck drivers, but I doubt it would support a whole radio station.