Marketing-speak

Was that a Morgan McLernon trailer that had on the side “Fulfillment and Logistics” on the 62 yesterday? It’s marketing-speak gone mad.

just a modern day ‘you call , we haul’

people with stuff to move are normally ignorant of logistics so any opportunity in my eyes

These vehicle slogans are getting ridiculous now.
I can imagine some yuppie woman coming up with that in the board meeting.
What’s wrong with "joe blogs transport"theses days? It seems to have to be called “joe blogs customer driven precision logistics in solutions excellence” :confused:
Or some other guff along them lines

yorkshire terrier:
What’s wrong with "joe blogs transport"theses days? It seems to have to be called “joe blogs customer driven precision logistics in solutions excellence” :confused:

I actually started looking if there was an acronym in there somewhere from the 1st letter of each word

Was it being piloted by a Director of Steering Operations…■■

Herongate:
Was it being piloted by a Director of Steering Operations…■■

Years ago, I had a boss that said we were not drivers, Wheel to Wheel Co ordinators is what we were!

I was seen a polish trailer a few times with a rather nice looking lady on the side of it.

Lots of firms have done away with putting phone numbers on motors ,instead you have to go on the website to find out ,thats crafty marketing…

cargocargocargo:
Was that a Morgan McLernon trailer that had on the side “Fulfillment and Logistics” on the 62 yesterday? It’s marketing-speak gone mad.

Cml are like a consolidation centre where they take in goods from various suppliers for cross docking for onward delivery to rdc’s all over the country.
They also take in stock and hold it for customers until it’s ordered by the rdc’s to which then they pick the order…or pick to zero or PTZ …this is the fulfilment part and not maybe just getting the wagon to the shop as maybe you thought?

“Delivering Sustainable Solutions”…

Wot? - So you take 1000g of these, dissolve them in acid, and transport the resulting gunky liquid to wherever is required?

Delivering a Sustain.jpg

peirre:

yorkshire terrier:
What’s wrong with "joe blogs transport"theses days? It seems to have to be called “joe blogs customer driven precision logistics in solutions excellence” :confused:

I actually started looking if there was an acronym in there somewhere from the 1st letter of each word

Bloggs of Letchworth Logistics Organising Cadbury-Kraft Solutions

Winseer:

peirre:

yorkshire terrier:
What’s wrong with "joe blogs transport"theses days? It seems to have to be called “joe blogs customer driven precision logistics in solutions excellence” :confused:

I actually started looking if there was an acronym in there somewhere from the 1st letter of each word

Bloggs of Letchworth Logistics Organising Cadbury-Kraft Solutions

:smiley: :smiley: :smiley:
A bit like when Stuart Hall set up a travel agents sign over the shop read “Stuart Hall International Travel” no surprise it didn’t last

You all need a better opinion of yourselves. We’re contract fulfilment specialists in my eyes, it sounds much better.

I’m a grass management and movement facilitator.

Hoping to put expert on the end of that job title. But I spoke to a few people and they said I needed a C+E license for that :stuck_out_tongue:

Anyone on tippers will know these.
0-4mm Limestone Concrete Sand= Sharp Sand.
0-32mm Limestone Sub Base Material= Type 1.
0-4/0-2mm Mortar/Screeding/Plastering Sand= Mixed Building Sand.
6f5 Recycled Subbase Material= Crushed Concrete.
Bituminous Material Scalpings= Tarmac Planings.
0-4mm (Agricultural) Limestone= Lime (the “Agricultural” bit ensures a subsidy)
EWC 170504= Muck. :laughing:

What’s that rubbish Fagan and Whalley have got written across some of theirs?

The only one that mentions ‘logistics’ that I respect is Seymour’s ‘Logistics Magicians’, which I reckon is quite clever; the rest make me throw up.

cargocargocargo:
Was that a Morgan McLernon trailer that had on the side “Fulfillment and Logistics” on the 62 yesterday? It’s marketing-speak gone mad.

possibly for being one of the mushroom brigade,then the fulfillment part relates to the vosa officers sesnse of a days work well done after dragging them into the weighbridge with the inevitable barrage of offenses thereof…and logistics referring to having to tranship the load to be delivered by someone else as the original truck will be parked up for 24 hours…to be fair,then you can work legal for them now if you wish,or not as you may also wish… :wink:

Adding value down the line :unamused:
What the hell is that supposed to mean Mr culina :question: