Makes you think?

youtube.com/watch?v=JHixeIr_6BM

The cinema must have got their mobile phone numbers when they booked the tickets on line and they ask for your number .

Clever.

but your watching a film in a cinema
so unless the instruction was to all the people present (which is not known even by the producer of the U tube post ) we will never know

toby1234abc:
The cinema must have got their mobile phone numbers when they booked the tickets on line and they ask for your number .

think they may have used bluetooth and or wifi to make the phones ring /ping / vibrate as they do this for sdverts etc always switch my wifi and bluetooth off when visiting the trafford center etc as you get bombarded as you walk around

Great piece.

A wasted 1.5min of my life, ffs…

Clever advert, I’m not sure how effective it would be but if it makes people realise that answering the phone while driving could lead to them dropping their drink and popcorn it’s worth a try.

The video says it uses a location based broadcaster. I imagine this is the same thing as someone says that is used for marketing via bluetooth.