dieseldave:
It started off as a kid’s school project, but I think an adult may have looked at it since.
Indeed, it started off as something thrown together by people who had not the slightest clue of what they were doing - making it compulsory to do “courses” for a “qualification” that you can get without sitting any form of “exam” 
Some while ago I had detailed communications with JAUPT’s Managing Director, and later, one of their Non-executive Directors. So plenty of “grown ups” involved, no doubt on comfortable salaries/retainers, but still a bunch of absolute nuggets who are well-versed in “management-speak” but lack any notion of “joined-up thinking”.