the nodding donkey:
I’m on holiday, so spending my time watching morning TV. …I thought that adverts had to be truthful? Enhanced maybe, economic perhaps, but I thought outright lying was not allowed?
So how can DFS get away with their permanent ‘last change’, 'final reduction ‘, ’ lowest price ever’ sale adverts, which run on a permanent basis.?
They do the same in their stores in Spain. We sometimes shop on the same retail park (Carrefour Hypermarket), DFS Costa Mijas always has a ‘sale’ on. What they do is up the price for two weeks in other less used outlets and then pronounce 50% or whatever off.